Thursday, 24 November 2016

RESEARCH INTO CD COVERS OF ARTISTS SIMILAR TO OURS



Hozier is an example of a CD cover of an artists that has similar star image to the artist that we are trying to create. The main comparison between the two is they are both organic artists. This means that the record company has to enhance the artist's image and not try to adapt it to fit the 'norm' in society. This is clearly represented through this artist's album cover. 

In this album cover the artist is captured via a mid shot and is fully dressed. This represents the idea that this artist doesn't need to adapt to the 'norm' of being sold as a sex object to get a mass female target audience like synthetic artists have to, for example Justin Bieber. Therefore, synthetic artists go against the norm in their album cover. This is showed in Hozier's music video. For example, he is wearing denim on denim, which in a conformist society is seen as a big 'no no'. Thus, this shows me that synthetic artists aren't conformist and this is represented through their album covers. 

Additionally, the simplicity of the album cover enhances this idea that Hozier is being sold for his music and not for his 'sex image'. This idea is once again reinforced because his face is non-identifiable on the album cover, suggesting  that he wants his music to be the focal point of his star image, and so he is known for his music and not for how attractive he is. 

Therefore, through analysing a album cover of an artists similar to mine, I have learnt to focus on selling the artist's music and not his sex image because his music should represent who my artist is, not his 'conformist' looks.

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