I decided to create a magazine cover that Jack featured on as a way of establishing his star image and creating word of mouth about the brand new Artist. Therefore, this will enable us to promote our artist and reach a wider audience that will connect to our artist's organic and alternative star image. Hence, why we chose to promote our artist in 'NME' magazine because not only will it reach indie music fans, it will also reach numerous of important people in the music industry and this will help Jack in his music career further down the line.
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