DIFFERENT TYPES OF MUSIC VIDEOS

1) NARATIVE -
A narrative music video means that the artist is trying to show the audience a story. Within the narrative genre of music videos there are three different types of narratives:

• Illustration- this is where the narrative in the music video very closely reflects the lyrical content of the song
• Amplification- The narrative may be slightly influenced by the lyrical content however it uses different themes to compliment the songs 'feelings'
• Disjuncture- this is where the narrative holds very little relationship to the song and it quite arbitrary meaning 
• For example Taylor Swift's music video "Bad Blood"

2) ABSRSACT/ CONCEPT-
Concept music videos usually have no storyline or relation with the lyrics of the song. The imagery is normally surrounding one concept, however the footage doesn't have to make sense to the viewer. The audience often remember concept music videos because they are individual, unique and memorable. There are two main types of music videos:

• Thematics- Based around a theme, which normally depends join the genre.
• Symbolics- There is often lots of symbols to build up a meaning and light is used to suggest a mood or emotion.

3) PERFORMANCE BASE-
Performance music videos are centred around the artist literally performing the song. Performance videos tend to be used for the genre of rock, where the audience would view the band playing their instruments. Performance videos are also used for the genre of pop as it allows the artist to 'sell their identity' and promote themselves to a wider audience. Performance music videos are generally the cheapest to make because they don't require a lot of setting. Additionally, performance base music videos also temp fans into buying tickets for the artists'  shows as they often present a concert that looks really good.